The Art of Indianism

I was skimming through a few of my mother’s old cotton sarees recently, pieces she’s picked up from different parts of the country over a span of almost 20 years.

I was excitedly gushing over how pretty and unique they were, and that was when it struck me that we hardly see girls/women our generation in these gorgeous traditional ensembles anymore.

We’ve been so strongly influenced by the Zara, Forever21, Mango, etc wave that’s hit our country, that we’ve almost lost our own ethnic style somewhere in that chaos.

I’m not a fashion extremist. I personally love these brands that I just mentioned. But I also love the gorgeous traditional styles we’ve had around us for centuries. So many colours, such vibrant gorgeous prints, and breathtaking jewellery!

I immediately feverishly started googling Indian fashion blogs to see if there were bloggers who’d made an attempt to incorporate any ethnic elements into the looks they blog about. Unfortunately, I found no one.

The Scarlet Window, was hence conceived out of an eager desire to revive our native styles, and fuse it with the new-age trends to created wearable, contemporary Indian looks.



style crush: elinkan

I remember her! 

Keira Knightley attends The Imitation Game premiere during the Toronto International Film Festival on September 9, 2014.


A Détacher Spring 2015



Dascha Polanco attends the Rolando Santana Fashion Show at NYFW




Simone Rocha Spring 2014 RTW

Blogged: The Sparking Dress. 

Blogged: Meadow-ing.

I was going to wait and post this during the day, or over the weekend, but I have to do grown-up things like write cover letters and fix my broken e-mail, so this little bit of fantasy is going to be posted now!


hi lovely people! um…I NEED YOUR HELP! I have the opportunity to go London Fashion Week and spread black creativity across Europe but I have one minor problem. I don’t have the means to go!! If you vote for my look here and I get 300+ votes, 1stclassfashion will send me there!! That’s all I need from you! Just your vote! We only have 5 days (aug 31st! it ends!) SO PLEASE HELP A SISTA OUT!! You would have a hand in helping my dreams come true!! Thank you in advanced and signal boost my friends!! xoxo

((CLICK THE HEART!! That looks like this

plus the facebook plugin is a little buggy, so if you have to register your email and it takes longer that 15 mins I’m doing free thank you drawings in exchange for your patience! ((if i win)) Please message me if you had too wait long! thank you!!

UPDATE: This post is almost at 300 notes but the entry is only at 68  votes…I need 300 votes to win! Lets do better than potatoe salad by spreading black creativity, its free for you and MAYO FREE FOR ALL